Category Archives: Managing Change

The 10 Commandments for New Partners

 I’ve had the great pleasure of working with a number of inspirational managing partners, particularly on programmes designed to help senior associates  transition successfully to their new role as partners. Here is my synopsis of some of the best advice … Continue reading

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A plea to senior associates to step up to the plate….

The job of a senior associate is one of the hardest roles in law firms. They are sort of squeezed in the middle. Being asked to do things by clients, partners and juniors. But often not clear exactly what is … Continue reading

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A plea to stingy clients – written by John Ruskin in the 19c, yet relevant to today’s market

Some useful advice to law firms on pricing…. “There is hardly anything in this world which some man cannot make a little worse and sell a little cheaper and the people who consider price alone are this man’s lawful prey, … Continue reading

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Building a Successful New Practice Group – a detailed study into why most initiatives fail and the factors critical for success

Most firms are finding it difficult to build new practice groups and are disappointed at the rate of progress. Many blame the fact that their firm’s ‘brand name’ works against them. But we were not sure that was a valid … Continue reading

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How to Create a Successful Business Development Culture in Law Firms

It’s your heads of practice groups that should drive BD activity – or else they might drive away your best associates Client partners and heads of practice areas play a key role in influencing the BD performance of the people … Continue reading

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The Psychological Barriers to Cross Selling

Whatever approaches management choose to use to address the lack of cross selling, they need to bear in mind the deeper psychological factors. Let’s consider why cross selling isn’t happening to the extent that most firms would wish? Firstly, many partners don’t … Continue reading

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Why Tops, Middles and Bottoms Don’t Get on in Law Firms – articled published in Law Society Gazette

http://www.lawgazette.co.uk/in-business/the-tensions-between-tops-middles-bottoms-amp-customers-law-firms

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Cross Selling Doesn’t Work – the culture and rewards in most firms work against it!

My thesis on cross selling is quite simple – it doesn’t work in most firms because the culture and metrics/rewards work against it happening. One of the most fundamental influences on the culture of a law firm is the basis … Continue reading

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Should senior support staff in professional service firms see their role as that of an internal consultant?

I’ve run 3 different BD functions in professional service firms and tended to see the role as an internal consultancy. But this was probably because I’d spent 6 years as a management consultant in Deloitte working with timesheets and FTSE … Continue reading

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25 Ways to Make Your BD Efforts More Effective – including 5 specific initiatives that I know work

Having run three different in-house BD functions and having had responsibility for delivering value, I offer these ideas for improving marketing effectiveness. Some of them are high level and others are rather more specific. Some are about getting the thinking … Continue reading

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