Category Archives: Strategy

All advisers should have a personal marketing plan

And it’s easy to write one…here’s how! Firstly, why is a personal plan important? There are several reasons, but a key one is that it makes your career less open to random chance and makes you more focused on doing … Continue reading

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The Two Workshop Process for Developing a Strategy

Mention that you are devising a new strategy and your staff will probably be full of dread. And cynicism! After all, the last one didn’t amount to much! Here’s my Two Workshop Process to devise a practice group strategy and … Continue reading

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The Times They Are A Changing and Firms Need Better Strategies to Cope

Markets are being disrupted by new technology and this is creating a new VUCA world – Volatile, Uncertain, Complex and Ambiguous. Some commentators believe we are just at the start of the fourth industrial revolution. So, firms need strategies to … Continue reading

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How to Find Passion in Your Work

Ask yourself: How much do you love doing what you do? For most of us there’ll be some bits we really don’t enjoy (admin in my case!), but ideally there’ll be many aspects of our role that make our heart … Continue reading

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David and Goliath – The Potential Advantages of Smaller Firms

  If you find yourself competing against a much larger competitor, be encouraged. They have weaknesses! Just as Goliath did against David! Part of the challenge for the mega firms is that they don’t easily see their weaknesses. Consider an … Continue reading

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How to Improve Practice Group Profitability

Do all the practice groups in your firm make an adequate margin? If not, what is being done to address the deficiency? I’ve been involved in several projects which have looked at how to improve profitability. Here’s my proposed approach, … Continue reading

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Could Law Firms Learn from a Football Club?

Sounds like a bizarre question. But the answer is yes and firms could learn lots from the Civil Service and GB’s track cycling squad and so many other sectors. Here’s why… No sector has a monopoly on good ideas. As … Continue reading

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